Hypebeast -
30 Sep 2022 16:56
Anytime Travis Scott's name is tied to a product initiative -- especially on the footwear side -- it's bound to garner a considerable amount of attention. The Houston-born rapper teamed up with Jordan Brand this past Summer to release his highly-anticipated Air Jordan 1 Low OG "Reverse Mocha" collaboration, and it turns out that it was his biggest launch to date.On Nike's fiscal 2023 recent first-quarter earnings call, the brand's CEO John Donahoe confirmed that the kicks raked in 3.8 million SN...
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